Be it creating viral moments for Vicks (at a Himesh Reshammiya concert) to ad campaigns to movies and shows from Dabang 3 to Amazon Originals, I lead teams while building strategic marketing campaigns and produce promotional content (Social + TVC). 

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In order to create and execute successful campaigns, aimed towards generating excitement and engagement amongst viewers, I collaborate with external and internal creative agencies (connected with the client)  My work requires me to oversee multiple launches to ensure timely and accurate development, production and delivery of high-quality assets.